best women clothing wholesale supplier sydney australia

Meet Primrose 29Feb.2024: You Need to Know New Wholesale Fashion

Boho AustraliaPrimrose the label, a new label offering wholesale-friendly collection which features timeless staples and unique prints, empowering women to express their individuality. Explore the latest 29Feb.2024 arrivals and elevate your wardrobe today!

Hey there, fashionistas! Are you looking to refresh your store’s collection? Look no further than Boho Australia and our newest brand, Primrose! Primrose is all about those effortless, boho vibes that your customers will adore. So, Primrose is a Sydney-based brand for all the ladies who love rocking their own unique style.

Get ready, because Boho Australia is super excited to introduce Primrose the label! This brand is all about empowering women with clothes that fit like a dream and are perfect for both work and play. Primrose the label was born because they wanted to create pieces that help you feel confident and stylish, whether you’re at your desk or out chasing adventures. Want to hear more about the awesome story behind Primrose the label?, explore our previous blog article. The two dresses mentioned in the article were also incredibly popular, selling out in just three days after their release.

Alright, get ready! The Dalton Dress is a super cute short dress with a one-of-a-kind print – perfect for those playful, fun-loving days. But speaking of fun, let’s check out the Carney Dress. This one is effortlessly stylish, so you can rock it at work and then head straight out for a night on the town. (No wonder it’s flying off the shelves!) And finally, the Bray Maxi Dress is pure summer – it’s bold, bright, and totally eye-catching. But don’t wait around because there’s not much stock left!

Okay, if you want to give your boutique a major style boost, Primrose is the way to go! They’ve got heaps of trendy dresses, outfits, and everything in between – all at wholesale prices! Plus, their designs are totally on point, so you can snag the hottest 2024 looks for your store before anyone else.

Meet Primrose: Boho Fashion with a Polished Twist

Hey there, fashion lovers! Primrose is where it’s at for that dreamy mix of boho vibes and a fit that flatters like nobody’s business. Because let’s be real, we all want clothes that can take us from the office to a beach sunset to a cheeky weekend brunch with the gang, right? That’s why we’ve got a killer range of timeless basics alongside those one-of-a-kind prints that’ll make you stand out. Wardrobe versatility? We’re all about it! And the best part? Primrose makes it easy – no more stressing about what to wear!

Plus, we’re not just about one-season wonders. Instead, we design clothes that’ll become your wardrobe staples for years to come. Think classic cuts with a sprinkle of boho magic, all made to flatter your figure. After all, who doesn’t love a wardrobe that works hard for them?

We’re not just about one-season wonders, though. We design clothes that’ll become your wardrobe staples for years to come. Think classic cuts with a sprinkle of boho magic, all made to flatter your figure. Whether you’re feelin’ those relaxed boho vibes or want something a little more polished, Primrose has you covered. Plus, we’re constantly dropping fresh prints and styles that are totally on-trend, so you’ll always find something new to love.

The Dalton Dress: A Whimsical Dance of Comfort and Style


Imagine this: a warm day, and you’re feeling totally carefree, twirling in the Dalton Dress – it’s the perfect summer vibe! Now, this dress is breezy, light, and super cute. It’s got a unique print, super-soft cotton, and a super flattering halter neckline. Honestly, it looks amazing on everyone! Plus, the best part is that it’s seriously versatile! You can easily dress it up or down, so it works for basically any occasion.

Seriously, the best thing about the Dalton Dress? It’s like totally versatile! You can literally throw on some sandals for a super chill beachy vibe. So if you want to dress it up a bit, just add some wedges and a necklace, and boom, you’re totally ready for a fun night out. Honestly, it’s that easy-to-wear piece you’ll be grabbing all summer long.

Absolutely loving this dress, right? Now, envision it hanging in your store! Primrose designs seriously stylish pieces that add a unique touch – perfect for boutiques wanting something a little different. But wait, there’s more – they even offer wholesale prices. How cool is that?

The Carney Dress: Effortless Elegance for Every Occasion

Alright, let’s talk about the Carney Dress, because this beauty is a serious wardrobe winner! It’s the ultimate chameleon, ready to take you from the office to a weekend getaway without missing a beat. Imagine a gorgeous roast tan dress with romantic puff sleeves that have those cute elastic cuffs – so stylish! Plus, that flattering V-neckline with a tie detail? Totally adds a touch of classic charm. But wait, there’s more! The button-down front gives it a polished vibe, and then the tiered flounce skirt adds a playful, feminine touch. And get this: an adjustable tie-string at the back means you get the perfect fit every time.

We were at this local market the other day, and the Carney Dress was literally causing a scene! Customers were totally drawn to its versatile style and super flattering shape. One customer even said, “This dress is everything I’ve been looking for! Honestly, it’s comfy enough to wear all day, but still looks super stylish.

With its classic style and super comfortable design, the Carney Dress is basically that piece you’ll wear all the time. Plus, it looks absolutely amazing on!

The Bray Maxi Dress: A Burst of Color and Confidence


Alright boho babes, get ready for the Bray Maxi Dress – it’s gonna take your free-spirited style next level! This gorgeous green beauty is covered in intricate embroidery – so it’s both whimsical and totally classy. But here’s the best part: slip it on, and those feel-good vibes just start flowing. Own those vibes, girl!

So, let’s talk style. The V-neckline with a front tie and stretchy back? It’s not just cute; it’s comfy too. Short puff sleeves and a cinched waist add that romantic touch we all love.

Now, let’s get obsessed with the details, shall we? Firstly, the length is pure perfection – it’s that dreamy midi length, with floaty, tiered flounces that’ll make you feel like a boho goddess. But here’s the thing, it’s not just about the look… those on-seam hip pockets? A total game-changer! Because let’s be honest, a girl needs pockets for all those little essentials. So, this dress isn’t just a pretty face, it’s the whole package – it’s stylish and super practical. You’ll seriously feel like you’ve stepped into a boho fairytale everytime you rock this beauty!

Picture yourself in this vibrant piece, whether it’s a summer wedding, a chill garden bash, or simply soaking up those glorious rays. Trust me, heads are gonna turn, my friend – those embroidery details? They’re the real show-stoppers, no doubt about it.

Let’s get down to it: meet the Bray Maxi Dress. This beaut is all about that gorgeous green colour, beautiful embroidery, and the perfect blend of comfy and chic. So, wanna own those summer days in style? Of course ya do! This dress is your ticket to turning heads and soaking up those summer vibes like nobody’s business!

Join the Boho Australia Family

Hey you, fashion lover! So at Boho Australia, we’re all about feeling your best, inside and out. Honestly, we believe fashion should be comfy, super stylish, and let you totally rock your own unique, awesome self!

Here’s why we love the Primrose label: their clothes seriously nail that boho-chic vibe with designs that flatter everyone. Think playful dresses, super comfy outfits – basically, all the pieces that make you feel confident and beautiful.

Ready to upgrade your boutique? Primrose offers wholesale options so you can bring their unique style to your customers. Their latest 2024 collection is seriously on-trend, perfect for B2B retailers who want to stand out.

Okay, ready to be part of the Boho Australia crew? Then check out the Primrose collection online today! Seriously, it’ll give your store that extra dose of style and make your customers super happy.

Back To Top

Find More Stories

Browsing Primrose Collection

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top